Kickstarter Success: Brunel Alumnus uses Kickstarter to fund rainbow inspired pencil


Industrial Design alumnus Duncan Shotton has raised almost £50,000 via the Kickstarter website (far exceeding his original goal of £12,000) to develop a range of pencils made from recycled paper. The Rainbow effect comes when the pencils are sharpened, creating beauty out of otherwise discarded pencil shavings.

Duncan currently runs his own small design studio in Tokyo, and says that the ‘cute’ aspect of many of his designs is a much more important factor in Japan than in to western markets. Other examples of his work include his popular Real Boy drawing pins inspired by Pinocchio.

He cites his time at Brunel University as very important to his career development. While exhibiting at Made in Brunel, he met the design director of award winning design consultancy Kinneir Dufort, where he was to spend his first four years after graduation. Of the course overall Duncan said:

“I learned a lot at my 3 years at uni, and during my [placement year]. I’m not sure how else I would have improved my practical and thinking skills so quickly, or had a platform to make mistakes and learn from them”

Read his full interview on the mentalutensil blog, or take a look at some of his other designs.